Juno was Hell- My Tale Of Survival

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Whole Foods Snowmegdeon

 

Only in New York City can a blizzard be such a social event. Like a juicy piece of gossip, my fellow Manhattanites are milking this snow shit for all it’s worth. “Did you know this could be really bad,” they say. “Worst storm since 1947, 60 inches.” Cue dramatic death music. If you drink the Kool-aid and watch the news, you may have a mini heart attack at the gravity of the sitch…which is precisely why I steer clear of that nonsense. And hey — there’s a chance it could be really that bad but we like to make a drama out of the most banal headlines — we’re New Yorkers! Here are the real reasons that Blizzards in the city are hell…

  • There’s NO kale left!

That’s right!!!! No kale for your salads, soups, or smoothies. What ever will we do? Screw water, batteries, and canned food. We need our super food yo! And can we talk about the line at Whole Foods? Really?!? How can they expect me to wait 30 minutes to pay for the contents of my artisanal charcuterie and cheese plate?!? This must be what third world countries are like…

  • I’ll have to make a cup of my own coffee?!?

Starbucks is closing?!? The fancy coffee place around the corner is unmanned as well??? Who will make my Flat White? Oh the horror.

  • Everyone is getting wine/beer/whiskey/insert favorite spirit here

I mean, why do we all have to all have the same alcoholic tendencies? While the lines for vino were nothing like those for the Kale, I still had to wait to pay for my booze longer than usual, AND carry the heavy bottles back to my snow den ALL BY MYSELF since they nixed delivery early. Thank God I made it back with enough alcohol for 10 blizzards. Whew.

  • Snow facials hurt

If I knew there was a storm of this magnitude I would have forwent my weekly microdermabrasion treatment. I really hope that my skin can take this level of exfoliation. That bitch Mother Nature really has it out for me.

  • Instagraming and Netflix is all there is to do

Now that work and school is closed, I’m forced to binge watch episodes of Black Mirror and movies such as Charlie’s Angel’s: Full Throttle all day long while posting pictures of snow on the Insta. Life is cruel.

So now you know why Juno was hell for me why was Juno it for you? Leave your woes below!

JAY_SULLIVAN_PHOTOGRAPHER-3613Lindsay Lopez is a dynamic force of nature. Years in tutus and tights paid off with wild success as a dancer and actress. Years in the “biz” taught her that dreams can come true, with plenty of planning and TONS of action to back them up. With a vision of helping her fellow instructors make what they deserve and live a life they love, Lindsay created FORM Pilates Union Square to focus on trainers rather than the clientele. The result was a workspace for teachers who love to teach and clients love to learn. Although Lindsay teachers less and less, she is breathing new life into a stale industry. Her wish is to provide her peers with the business training they so desperately need. As a positive coach and gutsy mentor, Lindsay Lopez is changing the Pilates business for the better.

 

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Guest Post: The Business of Selling Pilates

So, you just spent hundreds of hours getting certified in Pilates. What do you do next?  Chances are you’re working for yourself, whether it be as an independent contractor at a studio or hustling to get your own clients. You may be working at a corporate gym.  Most likely, you’re doing a combination of all the above. The one thing they all have in common is it is up to you to sell yourself as a Pilates teacher to your prospective clients.

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photo courtesy of Pilates Intel

 

This is the one thing that they don’t teach us in certification. We have all this knowledge of anatomy, physiology, breathing, sequencing, etc., but that’s only half of it. As much as we want to help improve our client’s mind and bodies, you’ll never get the chance if you can’t get them back in for a second session. That means you have exactly one session to convince them to come back. Most clients make up their minds within the first 10 minutes.

How do you accomplish this?

  • Start before they even walk in your door. I always ask a few brief questions on the phone as I’m booking an initial appointment. Have they ever done Pilates before? What brings them to Pilates? What are their goals in Pilates? You can learn so much from them in a brief phone call. You want to take what you learn and try to anticipate their needs. Are they shy about trying a new program? Those clients will feel more comfortable working in a quiet corner of the studio. Are they into Cross Fit? Spending 10 minutes on the fine art of breathing will send them running for the door.
  • Programming an initial session is one of the hardest things to do as a trainer.  You want to teach them the basic principles of Pilates, give them a good workout and sell yourself all in a short span of time.
  • Most importantly, be sure to incorporate your client’s goals into the workout. That is the key to getting them to come back. In my 19 years of training I have seen countless trainers start a session with a set itinerary. It doesn’t matter what fitness level or background the client has, they do the same beginning exercises with everyone. Remember that your young professional dancer shouldn’t have the same programming as your 87 year old with osteoporosis or your weight trainer who can bench press hundreds of pounds. Different people…different needs…different programming.
  • Lastly, always end your session on a positive note. I always take a few moments to go over what they did in class that was good. Focusing on everything that is wrong with their body and posture is overwhelming and makes you sound like a used car sales man.

The little secret that nobody told you about Pilates training is that you are working in a service industry. Focus on what your customer wants. You always have session two.

 

 

 Grace Wang

 

Bridge In 1995, Grace accepted a dance scholarship to the prestigious Joe Tremaine professional dance school. Her dance career included dancing in commercials, television and film as well as for artists including Madonna, Lionel Ritchie, Wayne Brady and The Beach Boys.It was through dancing that she was first introduced to Pilates. Grace has several industry certifications, most notably the Advanced Level 2 STOTT PILATES® Certification.  After training since 1996, Grace opened her first studio, Grace Anatomy Pilates Studio, in Studio City 2007 and has since taught all over the world. She quickly became a sought after instructor with clients including Ray Romano, Dakota Fanning, Leann Rimes and Sarah Brightman.  Grace’s goal is for everyone to have the opportunity to experience the values of Pilates. Grace is committed to bringing the best of Pilates and Fitness to people from all walks of life. Find Grace here

 

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Teacher Feature: Co-Op Life!

Greetings from all of us here at FORM Pilates USQ! Having just completed the implementation of our new cooperative structure, we wanted to take a moment and feature a little bit from a few of our teachers who shared a few words about their experience so far. We’ve been plugging away at the new quarter, and hope that you are all spurred into action and productivity by the cool winds of fall! So here it is, straight from the source–What is it like to be apart of a Pilates Co-Operative?

Carrie Campbell

DJG_1837“I enjoy being part of the cooperative because it enables me to have the freedom of running my own business without a lot of overhead. I also enjoy being part of a team of self-motivated, like-minded Pilates teachers.”

Jamie Graham

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“It’s sort of like the best of both worlds in that you have the independence and freedom of working for yourself, but the environment and inspiration of being in a studio and teaching next to other great teachers. You feel less alone!”

Audrey Carney

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“The co-op provides a home and supportive base but even better, tools and connections to propel my career forward. It’s a fun, helpful and passionate group to be a part of!”

Julia Starobin

photo“The FORM Co-Operative feels like home. It’s a great space filled with energy and positivity. It’s amazing to feel like you’re part of a studio while running your personal business. I feel like FORM offers me the best of both worlds.”

Alissa Alter

“I love the freedom and flexibility I get being a part of the alissaFORM Team. I am also thankful for the wonderful people I have met.”

Liza Ard

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“I love having the freedom to arrange my own schedule and the perk of working in a nice space that’s graciously maintained. It’s fun to work alongside teachers that are in charge of themselves, it creates a very positive work space.”

So are you interested in joining our family?! Check out more info about our membership options by clicking here. What are you waiting for? Fill out an application today!

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Blues Schmooze

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Happy New Year!!! What are your 2015 resolutions? To workout more? To eat better? To get a new job, a new boyfriend, a new life? Oh the pressure. Of a resolution. All this, New Year, New You bullshit stresses us to pull new habits out of our ass like a rabbit out of a hat. Look — don’t get me wrong: I’m all for improvement and betterment of self. Hell, it’s what I do all day between teaching people Pilates and motivating others to create the businesses and lives of their dreams. My issue lies not with the good intention but instead with the peer pressure from society. Such constant nagging to make giant grandiose plans of improvement only lead us down the path of good intentions with no result which only makes you bury your head in shame for giving up just weeks later.

There’s an actual phenomenon, coined by a British doctor for travel firm in hopes of selling vacation packages to Bora Bora and other sunny locales, called Blue Monday. Since its inception in 2005 the concept has been debunked, even by the good doctor himself, but Blue Monday, or the last Monday in January, is supposed to be THE most depressing day of the year. Despite being bogus, it still resonates. This time of year the weather is crap-tacular, the lack of sunshine and vitamin D starts to take it’s toll, you’ve been eating like a bear preparing to hibernate, and you just got your credit card bills from the holiday. Basically, January is one big Christmas hangover.

So, while all of those facts may be true, so many of us still try to make resolutions each year with renewed hope that somehow this year they’ll stick. Years ago I swore off resolutions myself in favor or creating words that set a tone for how I want to feel all year. I find it helpful to keep looking back at them when I feel lost or frustrated by the way my life is muddling along, and use them as redirection back to where I want to be. And while my strategy is good for not setting oneself up for failure with dreaded resolutions or empty goals, it’s not really a roadmap on how to get from New Year hope to real results.
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One of my favorite business strategists, Derek Halpern, just released a series of blogs titled, Be The Exception. Derek’s mother was on welfare, married to a drug addict, and had never been to college. Derek’s grandmother gave his mom a second chance by sending her back to school. Despite the odds his mom turned things around — going to school, working full time, and raising two kids, bringing them up to a comfy middle class existence without drugs and poverty, but she is the exception. How many times have you heard sad stories of people who have had terrible things happen to them, or maybe those terrible things have happened to you, but they just can’t pull themselves up to the challenge. What is it that separates those who rise above and those who just sink lower?

 

Well, desire for change is first and foremost. Hitting bottom with your situation or finally getting fed up enough to do something about it is key. Do you want change bad enough? Change is never the easy road so you have to want it. The first part originates within, second part is the external pressure. How many times have you had a great idea or even a deep dark dream that you choose excitedly to share only to be poo poo-ed by some well meaning friend or family member with a pat on the hand and a little, “When are you going to get a real job?” Same goes for big lifestyle changes like curbing your drinking or choosing kale over Kobe beef. Your peers who want change too but aren’t really willing to work for it. Your change threatens their lack of motivation. They will try to coerce you to stay back down at their level and “Just have just one,” or “come on! you only live once!” Misery loves company.

The thing is that the real hurdle to your dreams and realized resolutions is not the advertising industry, society, circumstances, or even your friends and family, but you. YOU are the biggest obstacle to your dreams. So stop the excuses and get your butt in gear. Want to workout more, just do it. Don’t lament about last week when you ate a whole box of Ho Ho’s with your butt glued to your couch. Today is a new day and a new chance to be the exception to the rule. Get up get moving and walk confidently in the direction of your dreams. The road to being a bad ass is not a straight one without any hills. Climb that shit and remember that anything worth having is worth working for.

 

JAY_SULLIVAN_PHOTOGRAPHER-3613Lindsay Lopez is a dynamic force of nature. Years in tutus and tights paid off with wild success as a dancer and actress. Years in the “biz” taught her that dreams can come true, with plenty of planning and TONS of action to back them up. With a vision of helping her fellow instructors make what they deserve and live a life they love, Lindsay created FORM Pilates Union Square to focus on trainers rather than the clientele. The result was a workspace for teachers who love to teach and clients love to learn. Although Lindsay teachers less and less, she is breathing new life into a stale industry. Her wish is to provide her peers with the business training they so desperately need. As a positive coach and gutsy mentor, Lindsay Lopez is changing the Pilates business for the better.

 

 

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